How you can get people all over the world to buy your knowledge
small business accounting software
I create educational videos like the one above (1 hour to make) to teach subjects like accounting and business management to people using my low cost replacement for small business accounting software such as Quickbooks or PeachTree. Everyone should master the essential skills of turning what they know into digital content and how to market and sell it online to a worldwide audience. The most profitable approach is to design and develop your own product then all of the margin you make will be yours to spend on doing more (and I recommend you do).
YouTube, iTunes, Podcasting, iPods and IPhones are all terms I know you will be familiar with and it is here I begin my explanation of how you can convert and deliver your knowledge worldwide. I regularly sell and give away videos that end up being played on all of the above platforms and help small business owners (a vast market) learn new skills to help them improve their business or do more with our system (a replacement for small business accounting software).
I cannot stress enough that the key to a good video is to use a technique called storyboarding, it sets out what you will say, how you will say it and helps you develop the detail of your ideas. Don’t even think about using pen and paper to create a storyboard, you can save yourself a lot of repetitive work and let your creative powers loose by using slide creation programs like Microsoft powerpoint or Apple Keynote. It is entirely possible to create your storyboard and produce your video and indeed market and sell it to make some money without having to spend any money what so ever.
The best tool I have found and used for producing video for podcast, YouTube and pc video format (Windows Media player or Quicktime) is Camtasia studio from a company called TechSmith, please watch their tutorials before downloading the free 30 day trial. I said don’t download Camtasia yet as soon as it is installed the thirty day clock starts ticking and you need as much time as possible to get familiar with it and produce and refine your first video.
In the next article I will publish on this blog (with the owners permission) I will walk you through how I create a storyboard using the small business accounting software video as the patient or the living example of how to create videos that compel people to act.
