Posts Tagged ‘business accounting software’
How to sell what you know through the internet
small business accounting software
I use video to help my customers not just learn new skills and master new ways of using my low cost alternative to small business accounting software packages like QuickBooks or Peachtree but to teach them other useful business skills such as people management and planning. This is quite straight forward all you have to do is follow my instructions and you should be able to start selling what you know through the internet. I would recommend you take the time to design and create your own product (digital content) as the margin you earn will be higher and you have the added benefit of learning from your customers what you could do to refine your product and maybe sell more.
Creating and delivering video online is now incredibly simple and the significance of its popularity is epitomised by the number of videos available from YouTube and in downloadable podcasts. These platforms are absolutely brilliant for selling, promoting and building a reputation for whatever information products you have in mind, regardless of whether its how to upgrade your airline seat or replace your small business accounting software.
The first thing you need to understand is how to prepare your knowledge or content so as you can turn it into video, don’t worry its quite simple. If you have ever given a presentation or a talk using slides made by microsoft powerpoint or apple keynote then you are off to a great start to storyboard your video. I am a great believer in doing as much as is possible without spending any money what so ever and gaining confidence in your idea and making some money before you start, I call this getting the rope across the river.
I have tried loads of other tools and experienced a lot of pain doing this and by far the best tool I have used and still use today is TechSmith Camtasia Studio as it will produce videos in YouTube, Podcast, Windows Media Player and Quicktime formats and it has a great library of tutorials which you should watch first (whatever you do, do not download the 30 day trail yet). You have thirty days free use of the Camtasia Studio software once you download the trial and what you don’t want to do is have it lying idle on your machine whilst you finish your storyboard and cut into the time you have to produce and refine your video.
OK now you have to do the homework I have set you in learning some of the tools I have mentioned above and in the next couple of days I will be publishing to this blog (owners permitting) a detailed set of instructions on how I create small business accounting software videos.
How you can get people all over the world to buy your knowledge
small business accounting software
I create educational videos like the one above (1 hour to make) to teach subjects like accounting and business management to people using my low cost replacement for small business accounting software such as Quickbooks or PeachTree. I think everyone with a skill should have the opportunity to sell their knowledge online, se here I am going to walk you through how to turn what you know into digital content and sell it to a worldwide audience. I recommend you build your own information product (digital content) from scratch as the return on your investment in time will be higher (profit margin) and you will have the added benefit of being able to learn more about your customers and build more value into your product.
I know you will be familiar with the term podcast and the chances are you may have even downloaded a podcast video or audio to iTunes and loaded it onto your iPhone or iPod. These platforms are absolutely brilliant for selling, promoting and building a reputation for whatever information products you have in mind, regardless of whether its how to upgrade your airline seat or replace your small business accounting software.
The best way to decide what content you are going to include in your video is to start by creating a storyboard that lays out the structure and format of your video(s) content. The easiest way to create a storyboard is to use either a slide making program like Microsoft powerpoint or Apple Keynote or use mind mapping software like Mindmeister or Bubbl but my preference is to use slides as these can be used in the video. You do not have to incur any expense what so ever to create a storyboard, produce a professional quality video and get your work online, in front of your target market and start selling it.
I have tried loads of other tools and experienced a lot of pain doing this and by far the best tool I have used and still use today is TechSmith Camtasia Studio as it will produce videos in YouTube, Podcast, Windows Media Player and Quicktime formats and it has a great library of tutorials which you should watch first (whatever you do, do not download the 30 day trail yet). I would wait until you are absolutely satisfied your storyboard is ready and you are one hundred percent familiar with the TechSmith tutorials befor downloading the trial as you want to get the maximum use of the free functionality.
OK you are beginning to get an appreciation of the tools you will need and the approach you should take to sell your knowledge online, what I have given you already will help you get prepared for the next lesson where I go into a lot of detail on how to create the storyboard which I will be releasing to this blog (owners permitting) in the next few days, so look out for part two and if you have any questions in the meantime please follow the small business accounting software links.
How to turn your presentations into money
I make a least one video per day like the one above to help the people who use this low cost replacement for small business accounting software (for example Quickbooks) to master new skills and improve their business (the video above took about an hour to make). I think everyone with a skill should have the opportunity to sell their knowledge online, se here I am going to walk you through how to turn what you know into digital content and sell it to a worldwide audience. You should build your own product as it will build your confidence and skills and give you a much higher return on your efforts as all of the margin is yours and even better still you will be able to understand what makes your customers buy and build it into your next product and sell more.
A significant percentage of the human race now understands how to watch videos on YouTube and use iTunes, the iPod and even the iPhone and it is here I begin my explanation of how to leverage these popular technology platforms to sell your knowledge. I love these video distribution platforms as they really have helped me sell and build a reputation for my low cost alternative to conventional small business accounting software such as Quickbooks or Peachtree.
The best instructional videos I have seen have always been produced using a technique called storyboarding this helps you decide and refine how you to best share your knowledge with your audience. Don’t even think about using pen and paper to create a storyboard, you can save yourself a lot of repetitive work and let your creative powers loose by using slide creation programs like Microsoft powerpoint or Apple Keynote. Do not spend a single dime or penny before you have made any money, I know for a fact it is entirely possible to get your storyboard created and your video made and sell it with out incurring any expense what so ever.
There is a great tool for producing videos that will stream from YouTube or are downloadable as a podcast or Quicktime or Windows Media Player video its called TechSmith Camtasia Studio and their site contains loads of really easy to follow tutorials that you should watch, but whatever you do don’t download the thirty day trial yet. As I said don’t download the Camtasia software yet as you want to maximise your use of the thirty day trial to get your idea fleshed out and be familiar with the tools.
OK you are beginning to get an appreciation of the tools you will need and the approach you should take to sell your knowledge online, what I have given you already will help you get prepared for the next lesson where I go into a lot of detail on how to create the storyboard which I will be releasing to this blog (owners permitting) in the next few days, so look out for part two and if you have any questions in the meantime please follow the small business accounting software links.
How to sell your expertise online
You can easily make good quality videos like the one above, for example it took me about an hour to make the above video which is a short promo for an alternative to small business accounting software. Here is a really quick way of selling what you know online to potentially thousands of people worldwide and start supplementing your income. Creating your own digital product is absolutely the best way to stay in control and make a higher margin as you legitimately stay in touch with your customers and use their feedback to refine what you have built and potentially sell more.
Ok lets get started I am going to assume you have heard of podcasts, iTunes and YouTube, these and online video are central to the approach I going to share with you. You have to really have your head in the sand not to notice how well video is doing on the internet, for example my videos about how to replace small business accounting software with a lead to cash system or mastering new business skills have had an unprecedented amount of interest.
The first thing I want to share with you is a technique called storyboarding as it helps to create the essential structure and format for how you will share your knowledge with your audience. The best way to create a plan or storyboard for your video is to use a slide making tool like Microsoft powerpoint or Apple Keynote, if you are familiar with these already then you are off to a great start. In case you are wondering how much this is going to cost I should say that you can create your storyboard, produce your video and get it to your target market without spending any money what so ever.
The tool you are going to need to produce your video in podcast, YouTube or downloadable video format is called TechSmith Camtasia and you can get a 30 day free trial, but whatever you do don’t download and install it yet. I would wait until you are absolutely satisfied your storyboard is ready and you are one hundred percent familiar with the TechSmith tutorials befor downloading the trial as you want to get the maximum use of the free functionality.
You must now spend some quality time exploring the tools I have just written about and when you have done this you should return to this blog as owner permitting I will publish in depth instructions on how using the small business accounting softwarevideos as the real life example I storyboard a video.
How you can get people all over the world to buy your knowledge
small business accounting software
I am totally convinced that being able to design and produce videos (like the one above which took one hour to make!)selling your expertise is the way forward as I have had unlimited success using video to help the customers of my low cost replacement for small business accounting software (i.e. QuickBooks or Peachtree) learn new skills such as marketing or improving their sales. I think everyone with a skill should have the opportunity to sell their knowledge online, se here I am going to walk you through how to turn what you know into digital content and sell it to a worldwide audience. The optimum approach is to focus on creating and selling your own product as all of the income you make will be yours and not have to be shared with others.
When I first saw how simple it was to create a video and upload it to YouTube or turn it into a podcast it made the hairs stand up on the back of my neck and I concluded I should share this essential skill with everyone. The market for small business accounting software is so vast and very competitive yet I am still managing to easily use these platforms to advertise and sell my stuff.
It is really important that you think through what you want to share with your audience and the best way to get your ideas fleshed out is to use a technique known as storyboarding. As opposed to using pen and paper I generally like to use software slide making tools like Microsoft powerpoint or Apple Keynote as they are really easy to put interesting content into and you can use the output in your video. As you will see in a moment you can create your storyboard and produce your video without having to spend any money what so ever on even the lowest cost (apart from free of course) and best tools that money (if you had it) can buy to get your video out there making money.
The tool you are going to need to produce your video in podcast, YouTube or downloadable video format is called TechSmith Camtasia and you can get a 30 day free trial, but whatever you do don’t download and install it yet. You have thirty days free use of the Camtasia Studio software once you download the trial and what you don’t want to do is have it lying idle on your machine whilst you finish your storyboard and cut into the time you have to produce and refine your video.
What you need to do now is explore and get a good appreciation of the tools I have discussed above and in the next week I will be sending the next article to this blog (owners permitting) which will show you in detail using the small business accounting software videos how to create a detailed storyboard for your video.
How to sell your skills online
small business accounting software
You can easily make good quality videos like the one above, for example it took me about an hour to make the above video which is a short promo for an alternative to small business accounting software. The best way to make more money from the skills you have is to turn what you know into digital content and market it and sell it to a worldwide audience connected to the internet. You should build your own product as it will build your confidence and skills and give you a much higher return on your efforts as all of the margin is yours and even better still you will be able to understand what makes your customers buy and build it into your next product and sell more.
Take a closer look at YouTube and you will see that it is incredibly easy to upload a video and make it available for millions of people worldwide to watch and it is here I want to start with showing you how to sell your knowledge. The market for small business accounting software is so vast and very competitive yet I am still managing to easily use these platforms to advertise and sell my stuff.
I cannot stress enough that the key to a good video is to use a technique called storyboarding, it sets out what you will say, how you will say it and helps you develop the detail of your ideas. The best way to create a plan or storyboard for your video is to use a slide making tool like Microsoft powerpoint or Apple Keynote, if you are familiar with these already then you are off to a great start. I will now show you how to create your storyboard and produce your video and get it to market and sell it without having to spend any money what so ever, this is the best approach and helps you gain confidence and get as I say “the rope across the river”.
There is a great tool for producing videos that will stream from YouTube or are downloadable as a podcast or Quicktime or Windows Media Player video its called TechSmith Camtasia Studio and their site contains loads of really easy to follow tutorials that you should watch, but whatever you do don’t download the thirty day trial yet. I would wait until you are absolutely satisfied your storyboard is ready and you are one hundred percent familiar with the TechSmith tutorials befor downloading the trial as you want to get the maximum use of the free functionality.
Now you know what tools you need to create your videos and in the next few days I will be publishing to this blog (owners permitting) another and much more detailed lesson on storyboard creation using how I created and distributed my small business accounting software videos as real life examples of what is possible.
How to turn what you know into money by selling it on the internet
small business accounting software
I use video to help my customers not just learn new skills and master new ways of using my low cost alternative to small business accounting software packages like QuickBooks or Peachtree but to teach them other useful business skills such as people management and planning. This is quite straight forward all you have to do is follow my instructions and you should be able to start selling what you know through the internet. I would recommend you take the time to design and create your own product (digital content) as the margin you earn will be higher and you have the added benefit of learning from your customers what you could do to refine your product and maybe sell more.
A significant percentage of the human race now understands how to watch videos on YouTube and use iTunes, the iPod and even the iPhone and it is here I begin my explanation of how to leverage these popular technology platforms to sell your knowledge. These platforms are absolutely brilliant for selling, promoting and building a reputation for whatever information products you have in mind, regardless of whether its how to upgrade your airline seat or replace your small business accounting software.
The first thing you need to understand is how to prepare your knowledge or content so as you can turn it into video, don’t worry its quite simple. If you have ever given a presentation or a talk using slides made by microsoft powerpoint or apple keynote then you are off to a great start to storyboard your video. As you will see in a moment you can create your storyboard and produce your video without having to spend any money what so ever on even the lowest cost (apart from free of course) and best tools that money (if you had it) can buy to get your video out there making money.
To create your videos I recommend a really good program called Camtasia studio from a company called TechSmith, it will enable you to produce high quality videos for YouTube, Podcasts and download to your customers computer in either QuickTime or Windows media format (don’t download the trial yet, just watch all of the tutorials). I recommend you get your idea storyboarded and learn as much as you can about Camtasia Studio before downloading it as you want to get best use of the 30 day trial.
Now you know what tools you need to create your videos and in the next few days I will be publishing to this blog (owners permitting) another and much more detailed lesson on storyboard creation using how I created and distributed my small business accounting software videos as real life examples of what is possible.
How to sell the knowledge in your business on the net
I use videos like the one above (took about an hour to produce) to help people using my low cost alternative to small business accounting software i.e. Quickbooks quickly learn new skills and techniques they can immediately use to improve their business. I am amazed more people are not using this really easy way to turn what they know into content and start selling it through the internet to the connected market. I recommend you build your own information product (digital content) from scratch as the return on your investment in time will be higher (profit margin) and you will have the added benefit of being able to learn more about your customers and build more value into your product.
When I first saw how simple it was to create a video and upload it to YouTube or turn it into a podcast it made the hairs stand up on the back of my neck and I concluded I should share this essential skill with everyone. These platforms are absolutely brilliant for selling, promoting and building a reputation for whatever information products you have in mind, regardless of whether its how to upgrade your airline seat or replace your small business accounting software.
You should always start with a plan of what you are going to say and share with your audience and therefore you need a structured approach which is best done by creating a storyboard. The simplest and the easiest way to create a useful and easy to refine storyboard is to use Microsoft powerpoint or Apple Keynote as you can use the material you create on your slides in your video. You do not have to incur any expense what so ever to create a storyboard, produce a professional quality video and get your work online, in front of your target market and start selling it.
The most sophisticated tool you can use to create your video is free as a thirty day trial (DO NOT DOWNLOAD THIS YET) and its called Camtasia Studio and its made by a company called TechSmith who also produce some superb and inspiring video tutorials which I recommend you watch everyone of first to learn the art and get some ideas. As I said don’t download the Camtasia software yet as you want to maximise your use of the thirty day trial to get your idea fleshed out and be familiar with the tools.
OK the next step you should take is to discover the tools I have just talked about and in the next instalment which will appear on this blog (owner permitting) soon I will show you how to very detailed storyboard using my small business accounting software videos as a working example.
How you can get people all over the world to buy your knowledge
small business accounting software
I create educational videos like the one above (1 hour to make) to teach subjects like accounting and business management to people using my low cost replacement for small business accounting software such as Quickbooks or PeachTree. Everyone should master the essential skills of turning what they know into digital content and how to market and sell it online to a worldwide audience. The most profitable approach is to design and develop your own product then all of the margin you make will be yours to spend on doing more (and I recommend you do).
YouTube, iTunes, Podcasting, iPods and IPhones are all terms I know you will be familiar with and it is here I begin my explanation of how you can convert and deliver your knowledge worldwide. I regularly sell and give away videos that end up being played on all of the above platforms and help small business owners (a vast market) learn new skills to help them improve their business or do more with our system (a replacement for small business accounting software).
I cannot stress enough that the key to a good video is to use a technique called storyboarding, it sets out what you will say, how you will say it and helps you develop the detail of your ideas. Don’t even think about using pen and paper to create a storyboard, you can save yourself a lot of repetitive work and let your creative powers loose by using slide creation programs like Microsoft powerpoint or Apple Keynote. It is entirely possible to create your storyboard and produce your video and indeed market and sell it to make some money without having to spend any money what so ever.
The best tool I have found and used for producing video for podcast, YouTube and pc video format (Windows Media player or Quicktime) is Camtasia studio from a company called TechSmith, please watch their tutorials before downloading the free 30 day trial. I said don’t download Camtasia yet as soon as it is installed the thirty day clock starts ticking and you need as much time as possible to get familiar with it and produce and refine your first video.
In the next article I will publish on this blog (with the owners permission) I will walk you through how I create a storyboard using the small business accounting software video as the patient or the living example of how to create videos that compel people to act.
What is the Profit and Loss and how does it work?- Part 2 – Expenses
In businesses that sell stock you will find a line directly below income called Cost of Goods. Reports in most small business accounting software will display this as COGS
This line represents the actual costs (COGS) associated with the Products you sold in the period you report from your small business accounting software. The purpose of this line is to help folks who sell products calculate the gross margin or gross profit, in other words the amount of profit made after taking into account the costs directly associated with acquiring and selling the goods.
Gross profit or gross margin is the sum of subtracting COGS from Income. Gross Margin is often expressed as a percentage and to calculate the gross margin and express it as a percentage just divide the Gross Margin by the value of sales you made in that period. Now if you’re a Services Business life is a little more complex if you want to determine the Gross Margin you make on Services (and you should). The reports in some small business accounting software systems will help you determine this.
Visit the Small Business Heroes channel on Youtube for videos explaining the Profit and Loss and other accounting elements. It is standard practise to the Operating Expenses (business running costs) directly below the COGS line. The business running costs are known as the Operating Expenses and they tell us what was spent where and when.
For clarity expenses are grouped together in sections that detail the sales & marketing, general and R&D. As you can see these sections represent major functions or centres of activity in a business. These rows reveal the detail about what was spent where in the timeline.
The balances in these sections are derived from Expense Accounts and it’s really important that you know and understand that there are two major types of Expense in any business. These are Fixed and Variable expenses.